If there was a prize for the pseudo-science, paranormal, or new age belief which was most harmful, most immoral, or most disgusting it would have to go to alternative medicine. No contest. Any faith based idea has the potential to be dangerous, but faith healing, cleverly marketed with the secular disguise of ‘alternative medicine’ seems to be the most successful, most deceptive, most dangerous, and especially the most profitable. I recently came across a preview for a movie promoting a form of this garbage, Gerson Therapy. The film, titled “The Beautiful Truth” (barf), is a perfect example of the bag of tricks these charlatans use to take advantage those made desperate by illness.
Gerson Therapy is a so-called alternative cancer treatment which uses “…organic foods, juicing, coffee enemas, detoxification and natural supplements to activate the body’s ability to heal itself”. Wow, even Oprah’s wacky Dr. Oz knows that detox diets don’t rid the body’s system of toxins. Diet has no effect on how effectively your body deals with toxins. Now, apparently, it’s supposed to cure cancer.
The movie trailer doesn’t explain what Gerson Therapy is, but it’s full of the typical jibber jabber nonsense of alternative medicine proponents. The most prevalent argument would seem to be that which claims drugs (all drugs?) don’t work and companies are only concerned with making money. I have several problems with this claim. The first would be the huge logical fallacy red flag-you cannot use a company’s motive for profit as evidence that their product doesn’t work. The validity of any treatment must be established through empirical data. Another problem of this argument is how a company is supposed to make huge profit from a product which doesn’t work. It seems we are supposed to believe in some sort of grand conspiracy where researchers, doctors, and medical experts all keep patients in the dark about the complete ineffectiveness of pharmaceuticals so they can scam everyone out of their money.
The idea that the entire pharmaceutical industry is a giant get-rich-quick scheme that the general public is unaware of is, frankly, ridiculous. Huge investments in decades of research are required to get just one drug to the stage where it can be evaluated for its effectiveness and safety. This is not an easy way to make a quick buck. This is where alternative medicine quacks become most infuriatingly deceptive; it is the alternative and natural health product industry which is cheaply and easily making its investors rich. Regulations, certifications, and basic upfront cost to produce these products and services are nearly nonexistent. I could literally step outside to the nice little forested area across from my northern Ontario home, gather up random leafy-grassy-forest junk, put it through a blender and label it Aunt Sara’s All Natural Organic Energy Supplement and easily sell it. I don’t have to do any research, I don’t have to do expensive trials, and I don’t even have to prove it does anything. The same goes for most of the alternative service industry as well. No one is going to come arrest me if I practice reiki or homeopathy without a license. There is plenty of profit to be made in faith healing without the need to prove your product or service works.
A major red flag when listening to arguments, not just from pseudo-science, but just plain any kind of argument is when the proponent does nothing but attack conflicting arguments. Creationists don’t argue creationism or intelligent design, they argue against evolution. Natural/Organic food proponents don’t point out proven benefits of their products; they highlight fears of genetic modification. Alternative medicine has to attack real medicine because they don’t have any evidence of their own to promote. The major flaw in alternative medicine is that any treatment which can be proven to work as it claims (through controlled trials and proper double-blinded tests) then it becomes accepted as medicine. The requirement for treatments in the alternative health care industry is that they are methods which are unproven. This is not science based medicine; it is religion disguised as health care.
Today’s craptacular manga doodle is brought to you by common cold infected Sara and her cough syrup haziness.
